Inside YouTube Search

January 10, 2011

Every morning, we comb through YouTube's search data to investigate top spiking search terms and the videos they lead to:
  • snow atlanta - Parts of the south have been blanketed with snow thanks to a sudden winter storm and searches are up for footage of the troublesome weather.

  • the cape trailer - There's a spike in searches today for NBC's new superhero drama, which premiered last night.

  • worst choir ever - "Worst choir ever" is a reference to this funny video from 2008 of a Senior Adult Choir performance.