'Gangnam Style' is Your International Hit of the Month

August 07, 2012

Only in 2012 can an off-the-wall music video from South Korea become a hit in the U.S. in a matter of just a few days. This month, Korean pop singer PSY's "Gangnam Style" surprised many by quickly climbing to the #3 spot on YouTube's music video charts.

Below you can track the number of views per day this video has registered around the world since it was posted:

North American interest in Korean pop music has been on the rise for some time now and it's not entirely uncommon to see a popular music video spread across the Pacific.

YouTube searches for PST's single hit their first peak in Korea on July 26, but searching in the U.S. and Canada for "gangnam" really started to spike a week later. Globally, the video began drawing the most attention this past weekend, and "gangnam style" is one of YouTube's top rising searches of August.

The video, which blends Korean and English, has been drawing over one million views per day, and is currently one of our most shared videos in South Korea as well as the U.S., UK, Canada, Australia, Singapore, Taiwan, Belgium and Sweden.

Naturally, we've already started to see lots of parodies/homages as well. In the past two weeks, nearly 1,000 videos have been posted with "gangnam" (in English) in the title. And we can only hope they all feature the same dance...